Tag Archive: book launch


This was the 4th book launch i have done for ‘i, church’ and the first one in Durban. And what another incredible evening it was.

Firstly, we decided to do a small change with this one and focus on the Q & A aspect of the evening which was a highlight for me from each of the previous launches. And as a bonus, i got the chance to preach at 3 Westville Baptist church services on the Sunday before the Q & A slash launch so people got a direct invitation to the launch after hearing some of the heart of the book in my preach.

Once again thankx to a bunch of my friends largely including staff and congregants of Westville Baptist church, especially Rebecca Benn who spearheaded the thing while i was still in Cape Town and got balls rolling, the church for letting me use their hall and Debbie and Baz and some of the youth and young adults who got involved. And then my good friend Sammi Taylor who womanned one of the book tables:

One aspect that was different from the Cape Town launches was the addition of two poems from my friend Michael Toy’s poetry book [for the recovering evangelical] titled ‘Blame it on the HueHuetenango’ which i felt fit in strongly with the theme of the book.

My good friends Debbie and Baz did an intro and then hosted the Q & A using a mix of live questions and sms questions that people texted to Barry’s phone while the session was on – definitely stretched me to some deeper levels with some of the questions that were posed at this particular launch.

This was the best mix of people we have had generationally with some youth and young adults stretched out on bean bags and then a range of older people all the way to some seniors who were on chairs and couches and just such an incredible time of engagement and then conversation as i tried to speedily sign some books afterwards as well. Cape Town friends and friends from October Leadership camp 13 years ago and from Baptist Summer Camp many years ago as well as an uncle-in-law all made it a very special occasion.

i am glad we sold some books, but i am more excited about the opportunity to challenge and inspire people about church and possibly seeing and experiencing church as something that is even bigger than the people in the building who meet on that particular day of the week. And also getting a chance to challenge the church [as in those who were present] about the absolute priority that we need to have in matters of race and reconciliation and unity and speaking and acting and listening into areas of pain and hurt and fear and disappointment that exist in our country.

It really was another incredible night of connecting with God’s people and speaking about God’s stuff in love [which sounds very similar to what my definition of church is]…

And of course the world’s most famous stuffed dolphin, No_bob, was on hand to bring his own special brand of protection to the books that were on sale…

For anyone who was interested in coming and maybe missed out, i will be leaving a stash of books with Debbie and Baz from Westville Baptist church and so you can get hold of a copy from them for R100 or as always it is available online at Amazon.


[For a glimpse of the teaser including a short extract from ‘i, church’, click here]


Three Cape Town launches done and dusted [what does that even mean, why would you dust an event?]

A decent amount of books bought.

Many people uttering phrases like “This kind of book is so important”, “I can’t wait to read this”, and “We really needed this.”

And then…


Crickets… well first there was the actual cricket and that was also a bit of a sad affair…

But even worse, perhaps, now that people are telling me i can actually be called ‘an author’, is the next few days after the launches have finished and the books have been bought and the statements made… and the sound of crickets echoes in this author’s inbox, on the Amazon review page, on the Goodreads question forum…

Actually not even the sound of crickets… just a silence…

Do people read this slowly?

Or even worse, do people not read this slowly?

Because at the end of the day, it doesn’t matter how much people love you and attend your events, how excited they are about the prospect of this book and what needs to be said, or how many were bought and signed and gushed upon…

It’s like the movies – week one is an indication of anticipation… week two to three to seven tells you if the movie was any good or not.

So i would say we had a pretty decent opening weekend of this movie… and now we wait to hear the reviews and to see if people tell their friends to go and see it and if anyone thinks there is anything significantly significant about this particular one…

In the meantime though, i did get a really fun and creative book launch review, which feels like it is a first…

But for now, i will retreat to my authory cave, and continue with the day to day of all the busyness i currently have to fill my plate, sneaking out every now and then to grab a peek at the internet and see if anyone has gotten to the point of sharing their words on my piece of heart, that lies exposed for everyone [who bought a copy] to see…


This morning at the Warehouse in Wetton [12 Plantation Road] at 9.30 we will be holding the second of the three Cape Town book launches and after the success of the first one on Thursday night at Vovo Telo in Steenberg, we are very much looking forward to it.

Here are some pictures taken by good friends Nicky Lloyd and Bruce Meissner that give a taste of the first night and capture well some of the vibe of the event…

i am much loved!

Once again, thank you to everyone who came – looking forward to some new reviews on Amazon as people get to reading it and sharing their thoughts and reflections…

[For a series of posts leading up to the launch with some more idea of what ‘i, church’ is about, click here] 

And so it begins… or continues… with the first of a number of book launches, which took place at Vovo Telo restaurant in Steenberg.


One of the aspects of last night’s incredible book launch was setting up five different stations of ‘communion’ – one was the traditional grape juice and crackers and then we had a station with coffee and cake, cheese and wine, marshmallows and hot chocolate, and then marie biscuits and milk.

One of the biggest themes of the book is that church might be a lot bigger than we define. And so typically we see church as that thing that happens on that day [Sunday] at that place [which we call church] with those people [our specific local congregational family] and yet i believe that God sees it as so much more.

And so, within that framework, perhaps communion can look different as well – the idea of a bunch of youth kids walking up Lion’s Head and then breaking out the hot chocolate and marshmallows, but doing it in remembrance of Jesus, feels very much like the kind of communion i believe He would endorse. And so just a light visual challenge to people as they arrived and saw the setup to think outside of their boxes of what might and might not be of God.


Then, in a miraculous, unprecedented moment of ‘What is going on here?’ people started arriving early. We gave a 6.30pm starting time and carefully did not say 6.30 for 7 [which is what we meant in our brains] so people wouldn’t think 7pm and arrive at quarter past… and yet at about ten past 6 the first couple arrived and then ten minutes later the room was suddenly half full as i was trying to go over my notes to be ready to mingle at half past. So definitely something in the air and an early sign that it wasn’t just going to be tbV, the MC, No_bob and me.

The MC for the first night was Theran Knighton-Fitt and he was incredible as we had known he would be, despite being a little sick [“this sweat is sickness people, not nerves.”] We chose each MC for the particular venue and Theran did not fail to disappoint with a blend of philosophical, reflective, deep and funny he hooked a full up venue and managed to hold their attention and somehow get me to speak shorter than my allotted time. [Magic, i say!]


The themes of his intro were people of faith who stick with it and an ongoing wrestling with your ideas about God and church and space and freedom to do so, and to disagree well with people and still be friends.

i then shared some stuff which i don’t want to go too much into because we still have some launches to go and i am way too lazy to plan a whole other different thing. We did some thankyous to key people like Kirsten who designed the book cover, my sister Sue from Texas [who was able to be there for the launch!] who jumped in last minute for some editing/proofreading vibes, Linda Martindale who got the ball rolling [and in absence her friend Heather in the UK] and got the book headed towards the printers and the Amazon and of course the beautiful Val for all the space she gave me to write plus the belief in the book and the ongoing wrestlings and conversations we have [and with special mention to her sister Bron as someone who helped make the venue and the setup look really stunning].Also big thanks to Alison and the staff of Vovo Telo for a scrumptious spread and the opportunity to launch there.

Theran lead a bit of a Q and A where he and some others asked some questions about the book writing process, the content of the book and how i saw the church in South Africa which was a really good time of just being able to share my heart on a number of things. “When is the next book starting?” was one question i actually didn’t get round to answering just because a more pertinent question might be, “Which of the four books currently doing laps around your brain should be allowed out next?”

My friend Nicole said a beautiful prayer and then we headed into the awkward part – the book sales and signing. Theran, who had published his own book a few years ago, bluntly told me during our prep session a week or so ago – “People are going to want you to sign the book, so just get over yourself and sign it.” And so i did, and it was great to be face to face with a lot of the people who had come through while trying to oversee the miracle of the ink-retaining pens and have enough catchup conversation and move-alongness to get through everyone who wanted an increasingly unrecognisable signature to happen [Just don’t compare any two of them, i cautioned].

And the feeling that maybe now, i actually am an author, of sorts. That feels pretty good. Although maybe i should wait for some feedback… once people have actually read the book…


i really had an incredibly amazing time and can’t thank everyone enough – it was completely a celebration and also hopefully a prophetic look at the church, where it is and where it might go, if it just takes a moment to stop, look, reflect, listen and be what the church is meant to be.

An absolute highlight for me was the people – a lot of people in a room who i have a lot of love for [and who i suspect love me a lot] – did not get nearly enough time to catch up with people [some from as much as ten or fifteen years ago in my life] and just an opportunity to greet and hug and quick catchup and just watch hanging out with other people i love.

In a nutshell, church happened last night and it was great. God’s people doing God’s stuff in love. It was definitely that [although not everyone last night would necessarily identify themselves as God’s people, i know the majority would] and that is how i am defining church these days.

And even the world’s most famous stuffed dolphin, No_bob [because he doesn’t!] got into the act…


[To buy yourself a copy on Amazon, click here]

[For a more picture-full presentation of the launch, click here] 

Well, today is book launch day.


This has been a long time coming. And then suddenly over the last few months and then especially the last four weeks, someone cranked up the speed and there was a loud WHOOSH and now it is here.

And tonite i will get to celebrate with largely friends and family [and perhaps some new friends i haven’t met yet]

Today is not really the moment-of-truth day – people who love you will buy and read your book. That’s the easy part. It’s getting people who don’t know you and love you to decide that they want to read your book that is the real challenge.

But tonight is largely about celebrating, and it feels in some way like the build up to a wedding – far too many people i want to get to hang with [Dreadlock Mike is coming! All the way from Durban! Super stoked!] all in a room for far too short a time and probably just enough time for a lot of hugs. And some reflection and sharing and introducing my ‘baby’ to the room.

In a room full of legends tonight, four people stand out for special mention in terms of helping get this ‘baby’ happening:

Kirsten Sims: My old friend, who is not actually old, jumped in during one of the most busiest thesis-finishing degree-completing times of her life to produce this more than incredible book cover which people are in love with and which really just adds some heart and soul and simplicity [which is what the book is all about] to ‘i, church’ – i cannot thank her enough but you can take a look at her site and some more of her incredible artwork and show all your friends: http://kirstensims.blogspot.com

Linda Martindale: An older friend in terms of how long i have known her, Linda was one of the two women [Heather Bailey in the UK who i know would be here if she could] who said to me, “Let’s do this thing!” and actually meant it. Linda is one of the most passionate and authentic people i know, with a huge heart for reconciliation and kingdom and without her jumping in i don’t know how this whole process would have gotten started. She has edited me for many years for Closer to God publications and did a final read through and helped catch a lot of stuff as we got closer to B day.

Susan Minne [nee Anderson]: It is such a bonus for me to have my older secret sister [as in most of my friends in Cape Town knew my younger sister Dawn growing up, but Sue left early and was often a cause for “Oh, i didn’t know you had an older sister” when i mentioned her] at the book launch during her short visit from Texas where she and her family live. Sue jumped in at close to the last minute, when a proofreader pulled out, to help with the final edit and proofread and after a speed course in ‘Understanding Fishwrite’ where she learnt the difference between intentional and unintentional mauling of the English language, she dived in and worked some hard and quick hours to make the book you are going to read a lot better and tighter than the one i gave her.

Finally, and by no means leastly, tbV, the beautiful Val, my wife and life companion who was insistent on creating space for me both before we left for Americaland and since coming back to get this thing finished and out there. She has also largely been the driving force for how tonight is going to look and feel and i am very excited to see and experience all of that. i love that i have a wife that thinks about things eeply, that wrestles with the kind of easy answers that are often spewed out and who is up to fighting for things that are real and count and will make a difference. i am proud that she will be standing alongside me tonite.

There are definitely many more legends who will be in the room tonite, but these are four that deserved special mention. It seriously does take a village to raise a book and from people who gave me quotes about church, to people who journeyed with me through different expressions and understandings of church, to the many people who volunteered to read and comment on early drafts of ‘i, church’ and everyone who is helping out with today, Saturday and Tuesday [and any book launches that may follow] i am so very grateful.

Thank you for allowing this to happen. My prayer is that the words of this book will make a difference. Will cause people to think more deeply and challenge inherited understandings and practices, and more than anything to chase after being the kind of church that God calls us to be. Which is a body of people who are used in transforming the world through lived out love.

Let the games begin…


[For more information about the various book launches that we have going in the next few days, click here]

So the books have arrived and with one week to go [well three days] until launch number 1 [which is totally FULL UP], i thought i would give a more sizeable taste of what you can expect.

One of the chapters in the book is titled, ‘6 passages the church needs to take more seriously’ and while i do believe the church needs to take the whole bible seriously, these were 6 particular passages that stand out to me, that we REALLY need to start getting more right more frequently.

And this is the first of those:

[#] Matthew 22.34-40:

”Hearing that Jesus had silenced the Sadducees, the Pharisees got together. One of them, an expert in the law, tested Him
with this question: “Teacher, which is the greatest commandment in the Law?”

Jesus replied: “Love the Lord your God with all your heart and with all your soul and with all your mind’. This is the first and greatest
commandment. And the second is like it: Love your neighbour as yourself’. All the Law and the Prophets hang on these two commandments”.

This is the whole Bible summed up in four words for me – Love
God, Love people. Whenever it gets confusing or complicated or
whatever, i think it is good to head back to this foundation of the
church and be reminded of what it is all about.

What i’ve noticed about this passage is that it seems like a
contradiction if we approach it mathematically. If you love God
with ALL your heart, soul and mind then you actually have nothing
left to do any more loving with, because you’ve used it all up
already, right? i mean, that’s what ALL means surely?

Unless you realise that the two commandments are not to be taken
separately at all. As we “love your neighbour as yourself” so we are
demonstrating our loving of God with all our heart, soul, mind.

Loving God means doing His will and His will is that we love other
people and so by loving others, we demonstrate our love of God.

So it is more a two part commandment than two different rules
for living. If we love God with everything, then it will naturally
pour out into loving people around us. And as we love the people
around us, so we are demonstrating love for God because we are
obeying His command.

The second thing to note is Jesus’ little p.s., “All the Law and the
Prophets hang on these two commandments”.

What were the Law and the Prophets? It was Jesus’ Bible. It was
the Jewish scripture and if we continue the metaphor on to us
today now that the New Testament has been written we can take it
to mean that the whole of scripture hangs on those two simple
commands. Love God, love people. Simple in understanding but
not so simple when we try and live them out all the time.

If the church could keep on coming back to this passage when
things get tough or complicated, we would cover a multitude of
sins and confusions and unnecessary conflicts. When we have a
denominational issue, when someone in leadership is caught in
sin, when we are deciding how to use the budget, when there is a
public debate on abortion or homosexuality, do we approach it
from the point of view of, “Is this loving God?” and “Is this loving

This is the foundation – everything hangs on these two ideas.

We need to keep on going back there and holding firmly to
them. And if anything we are doing or saying or getting involved
in is ever contrary to either of them, then we need to really
rethink and replan and do things differently.

As one rabbi said, “Love God, love people, all the rest is
commentary”. If Jesus says this is the most important thing, how
dare we ever make anything else the most important thing?

To find out what the other 5 passages are, you’re just going to have to get the book… [or ask me what the other five passage are – either way.] 

[To see where the venues are for the book launches and to read a little more what it’s about, click here]

So maybe 15 years ago i wrote a book called, ‘If your christianity is easy, you’re doing it wrong.’

i put it on a metaphorical shelf and waited for something to happen with it and nothing did. And there was evening, and there was morning… the first day.

A few years later, i wrote a book called ‘All’ which was a play on the popular saying, ‘All or nothing’ but without the ‘or nothing’ part, because, as the tagline suggested, ‘Because there is no choice’ with the idea that choosing to follow Jesus meant you had to commit yourself totally. But in effect, ‘All: Because there is no choice’ was simply ‘If your christianity is easy, you’re doing it wrong’, updated and repackaged.

Evening, morning. [Repeat]

Years later, the book-writing bug hit again and so once more i used a lot of what had existed in ‘All’ and repackaged, updated, cut and added and neatly trimmed and just before we moved to Americaland [three years ago] i had finished my book, which was now titled, ‘i kissed hating [the church] goodbye.’ [a play on the very much outdated Josh Harris novel, ‘I kissed dating goodbye.’]

During our time in Americaland i did manage to get it in front of a publisher or two and while the feedback was good, i also realised that specifically with my style of writing [and intentional mangling of the english language and it’s rules of grandma] that the book would have to be self-published. More work, few more chapters, few retractions and of course a new title…

And so ‘i, church’ was born, or created, or something.

Then there was a process of editing and proof-reading and trying to find a cover [HOW AMAZING IS IT? Kirsten Sims, you absolute legend of note!] and finally taking it to the printers and going in to take a look at the pre-print copy and then returning home and waiting.


And all this time i felt like a confused goat wearing a suit being pointed at by the hand face of a suit-wearing hand-face man…

By this i mean it was all pretty surreal… it’s been a long time coming… and at some point it feels like you are going to be continually caught in this perpetual looking-forward-to-the-next-stage-but-never-quite-getting-thereness of it all.

Until yesterday.

Which is when THIS happened.


A real live in-the-flesh [well paper flesh] book arrived at my door, bringing with it 999 of its friends. Or to be more precise 873 of its friends. [Not quite sure what happened there – emails were sent – we’ll figure this out – CALM. THE. FLIP. DOWN. PEOPLE.]

And suddenly it was real.

Posted a pic on Facebook and within like thirty seconds or so it had been liked by 30 people.

Which was surreal in itself.

And then comments by people saying they wanted to read the book or even better, that they couldn’t wait to read the book.

To watch the like counter go up on the book picture was pretty special [and i know the praise for that has to go to Kirsten for delivering such a perfectly beautiful picture for ‘i, church’. Not quite what i originally wanted but exactly what this little thing needed.] and it now sits at more than 160.

We have a full first book launch and a growing second one in Cape Town, with a more intimate house kind of launch happening in the Winelands and busy working on ones for KZN and Jhb/Pta and even hopefully a small one in Oakland in June. So there again, people coming together to hear about the book [and some may actually buy a copy!]

Maybe it should have started out as, ‘If you think your book publishing is easy, you’re doing it wrong.’ Excepting that, although it took way longer than i would originally ever have hoped, i am confident that the book we have now [and it is a ‘we’ thing cos so many people have helped bring this together] is a whole lot better than what i started out with. It is not perfect, because if we waited for that it would never have gone anywhere – we did eventually just need to call it on the tiny edits and say, “Let’s do this!” But i am grateful for the time – it feels right.

And just so grateful for everyone who has shown the love – on Facebook, in real life… it has been such an encouraging time leading up to the time when anyone actually reads it and then we’ll see for sure. But much appreciative of the various communities i am immersed in. Thank you everyone. Looking forward to seeing you at one of the launches.

[and if you are overseas and can’t wait for a local tour, then if you head into the Amazon and google ‘i, church’ and brettfish you are likely to find it there]

[For a generous mouthful taste of ‘i, church’ to get a better idea of what to expect, click here] 

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